GEC Magnet Electric Fires at Reduced Prices : leaflet : General Electric Co. Ltd. : London : September 1932 : fires and prices

            A sales leaflet, issued as publication D.6342, by the British General Electric Company in September 1932 showingt he special offers on a range of their "Magnet" electric fires. Such domestic electrical appliances were gaining in popularity by the early 1930s as more households began to be connected to mains electricity and the price of such appliances became more afffordable, often thanks to electricity undertakings offering 'terms' to help bolster sales.

The various fires shown range from basic free-standing models to those designed for fireplace use, replacing the open fire. The then common use of a trivet to enable a kettle or pan to be used on the fire is also shown; imagine the HSE implications of such a practice now! The GEC were one of the UK's major electrical concerns and they manufactured an enormous range of products from industrial goods to domestic appliances such as these; the latter were often marketed under the Magnet brand.

Taken on: September 28, 2024

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Mike Ashworth Collection

GEC

General Electric Company Limited

London

advertising

vintage advertising

publicity

leaflet

marketing

GEC Magnet Electric Fires

electric fires

domestic appliances

electrical appliances

electricity

Special Offer

reduced prices

September 1932

1932

retail price list « less

Sets appears in: • Special Offers of a range of GEC Magnet Electric Fires : September 1932 • Everything Electrical more » • GEC - the General Electric Company of England • Some old advertising « less

Groups appears in: • Vintage Advertising • That Old Timey Feeling more » • The British General Electric Company • Advertising through the years • PLANET EARTH BACK IN THE DAY • Vintage Electric UK « less

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Camera:	Brother MFC-J6930DW
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